Coinbase

Coinbase are giants in the world of crypto and Web3. They have a near constant flow of media appearances, conference attendances, podcast features, case studies and events; all of which are captured on video. But not all were being put to use, so I helped Coinbase’s MarComs teams to best utilise this wealth of content by becoming the sole video editor of their mini team, playfully dubbed The Chop Shop. The clips were optimised for social sharing, prioritising virality, accessibility and quick turn-around garnering several millions of views.